Over 400 free meals earned through Kale Yeah loyalty scheme for staff and students

The loyalty scheme launched last year to encourage staff and students to eat less meat has proved successful with over 400 free meals claimed. Many of these meals have been snapped up within the first couple of weeks of Veganuary (an initiative to inspire people to try being vegan throughout January).

The scheme is a pilot run by the University and Friends of the Earth and rewards students and staff with a free meal for every 6 veggie or vegan meals purchased in our University cafes

Students and staff just need to scan their ID cards at the counter to log their loyalty points digitally.

Picture Credit: Friends of the Earth

Friends of the Earth is using the pilot to investigate whether a loyalty scheme can lead to a lower meat diet, which is better for the planet, our pockets and our health. A recent NUS survey revealed that 72% of 2,259 students surveyed eat meat either most days or every day.

University chefs have been on a training course focused on creating delicious plant-based meals to offer more quality vegetarian and vegan options.

Why not head to one of our cafes and give it a go? Free food will be waiting for you at the end of it!

 

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