How to create a successful crowdfunding campaign: Facebook Live Series 2017

Facebook Live - Full ColorOn Thursday 25 May, the University’s Alumni Association was excited to launch their 2017 Facebook Live Series.

The first event in the series saw current students and alumni take part in a live discussion on ‘How to create a successful crowdfunding campaign’, streamed live from the Cell Block Studios in Portsmouth Historic Dockyard.

Final year Television and Broadcasting student, Gemma Frith, welcomed Professor Joe Cox, Director of Undergraduate Programmes in Economics here at the University, Rikki Parsons, alumnus and co-founder of DICE (who successfully raised £11,662 via crowdfunding for Portsmouth’s first board-gaming cafe) and Krasimira Butseva, alumna and founder of Revolv (who is currently in the initial stages of a crowdfunding campaign for her startup company that aims to support emerging artists).

The panel members discussed their experience and knowledge of creating and managing a crowdfunding campaign, and the fundamental lessons learnt throughout the process. Audiences discovered the principles of crowdfunding, the research Professor Cox is undertaking and top tips for developing a crowdfunding campaign – which included doing your research, building social networks, and being realistic.

Questions submitted by audience members during the filming included asking about how the finance is operated and the time frame of a crowdfunding project.

The event, which was streamed live on Portsmouth’s Big Screen outside the Guildhall, has been watched online by 3.2k people so far. Whether you want to learn more about crowdfunding, or just want to see highlights of the event, watch the highlights or full version here.

Alternatively, if you don’t have a Facebook account, you can watch the highlights or full version on Vimeo.

Keep an eye out on the Alumni Facebook page for the next event in the series – ‘Female Entrepreneurship; Taking your business to the next level’ which you can watch live on Thursday 27 July 2017, 8pm–8.30pm.

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