The University of Portsmouth has signed an agreement establishing, for the first time, a permanent presence in India to recruit new students.
The venture is jointly funded by the International Office and Portsmouth Business School and developed in partnership with Indian market entry experts SannamS4 in New Delhi.
Under the venture starting early next year, a Portsmouth representative working from a SannamS4 base in Mumbai will explore new opportunities in India to promote the University’s undergraduate and postgraduate programmes and build relationships with potential partner institutions.
The University’s International Director Joe Docherty said the agreement represented a pivotal shift in the University’s recruitment strategy in India and underlined the University’s continuing commitment to this vibrant market.
Portsmouth Business School is jointly funding the venture to raise awareness across the sub-continent of its wide-ranging portfolio of programmes, including undergraduate Business and Management programmes and the AMBA-accredited MBA with Business Placement, which gives students an opportunity to do paid work as part of their studies .
Mr Docherty said: “This venture represents an exciting opportunity for the University of Portsmouth to raise its profile in India and to explore new opportunities in recruitment and institutional cooperation.
“We are looking forward to what we are sure will be a highly successful collaboration with SannamS4 in this venture.”